Entries Tagged 'gm' ↓

While it’s slow going, the revival of the American economy can be clearly linked to the renewed strength of our domestic automobile industry. At a rally yesterday at Cuyahoga County Community College in Ohio supporting President Obama, Bruce Springsteen gave thanks that General Motors is still making cars, remarking ”What else would I write about?”

That quote got me thinking about the wealth of automotive imagery in Bruce’s songs over the years, dating all the way back to his very first album, Greetings From Asbury Park. There’s The Angel’s mention of VW – “The interstate’s choked with nomadic hordes in Volkswagen vans with full running boards dragging great anchors,” and the pure American brother in Lost in the Flood, “dull-eyed and empty-faced, race(ing) Sundays in Jersey in a Chevy stock super eight.”
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I was wading through my inbox this morning when an interesting advertisement screamed from the sidebar. The advertisement was from McCuneWright, LLP a Redlands, California-based law firm that’s looking to capitalize on the current MPG (mile per gallon) craze. Apparently, McCuneWright “has filed Federal class action lawsuits against General Motors, LLC, and Hyundai Motor America, for affirmatively misleading advertising of estimated miles per gallon fuel efficiency.” While I’ve grown blind to inbox ads, this couldn’t help but catch my eye … having devoted the last five years of my life to the study of real-world fuel efficiency.

It’s not exactly clear what McCuneWright is after, other than a significant chunk of fees. Yes, a number of manufacturers are stating the highway MPG figure in their advertising and marketing materials, rather than the combined figure. Are they putting undue emphasis on this? Or is the problem more at the local level, where car dealers control the advertising? Can the manufacturers be blamed for lousy radio commercials, banners in dealership windows, billboards, and local newspapers ads – all placed and paid for by the dealerships?

What about the guy that scrawls stuff on the windshields of the cars on the dealership lot? Will his shoe polish hand lettering be drawn into a class-action suit?
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With all due respect to Acting General Motors (GM) CEO Fritz Henderson, we hope that his tenure as Chief Executive Officer is short and sweet. There’s no question that Fritz is a hard-working, well-educated, and highly-intelligent guy. But he’s missing that bit of magic that will get this country behind his company. Now, more than ever, GM needs star power and there’s just one man for the job:

Jay Leno.

Here at MPGomatic.com, we try to stay out of the business end of things by focusing on vehicles and technologies. But on rare occasions, it’s necessary to stick out the old neck and take a stand. This is one of them.

I’m in the middle of a string of GM review cars at the moment and I have to say, I’ve been remarkably pleased with the Pontiac G8 GT and Cadillac CTS – two vehicles that shine with the stamp of Bob Lutz. With Bob riding off into the sunset this year, GM needs a strong hand on the design tiller, an honest-to-goodness car guy at the top, and a great communicator that can make the case with the American people.

Now, more than ever.

This is the perfect transition job for Jay. Hand over the reigns at the Tonight Show, pick them up at GM, and get this country back on the right track.

I can’t think of a single person that would willingly and publicly play it straight the politicians, bureaucrats, and lobbyists in Washington – with regard to the auto industry – in the way that Jay can.

Whether you like his comedy or not, Jay knows and loves cars … he lives them and breathes them every day.

Now is the time for all good men to come to the aid of their country.

It’s time we draft Jay.

From the looks of the mob of reporters and cameras, one might have thought that a pop culture icon had descended upon the North American International Auto Show (NAIAS) floor.

But it was not a Grammy-winning diva or Hollywood actress flocked by paparazzi … it was a man in the running for the Motor City’s least favorite Washington politician, Senator Bob Corker of Tennessee.

After exiting from a proverbial back room, Corker made his rounds of the NAIAS show floor, starting with the GM booth, where he received a car-by-car briefing on the latest designs and technology from the largest of the Detroit Three.

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When word slid over the transom that the Opel / Vauxhall Insignia had snatched the European Car of the Year (ECOTY) award from the Ford Fiesta by a single point, we had to go and do some digging.

Both the Insignia and Fiesta romped over the competition, with point tallies nearly 50% higher then the nearest competitor. It’s not hard to see why. The Insignia is a strikingly designed sedan (the body style is known as a “saloon” on the other side of the pond). The Times Online called the sedan “sleek, curvaceous and cleverly proportioned.”

Credit crunch aside, GM is in dire straits due to an insufficient variety of fuel-efficient vehicles for the American market. The irony is that GM designs vehicles in Europe that could help rebuild sales here in America. While the trend is well underway to bring those vehicles to our shores, the pace must be hastened and significant tweaks must be made.
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